Life in Black and White

Hi....christ this year has flown by. This ^ is out there now - written, directed in super fast time, 3 mochas on the shoot and it was all over. I'm just doing a 30 second version so it can be used as delivered video ads online. Nice.

Oh well.

So we didn't win the Yorkshire Tourist Board work, it was a bit of a shame considering we did some pretty good stuff for it (even though i say so myself, cough). But at least this lot didn't get it. Phew.

I suppose I can only hope the winning route looks half as good as this.....

Enjoy!

N

Crumpets roasting on an open fire.

It's been a busy patch - hence none of this - and now it's the run into Christmas, so it's sort of busy then it's quiet, then it's busy. It's good though because i've had a day or two to try and think with a clear head about something, and i've got some nice ideas out - so it's good. Yey headspace!

The picture is of a test shoot for Warbies, we've picked up a large brief from them and we're just going through the tweaking stage, as you do with most things. It should be around in the New Year.

Unfortunately we didn't get the Business Link work for Yorkshire, but that's quite good cos the campaign that did win isn't that great, so i wouldn't of held out much hope for any of the good ones getting through...

Northern Line

Here's a visual from the recent campaign we've done for Hallmark cards, they wanted to tell graduates that they've got a scheme where you don't need to know where you want to end up, but after training in various areas in the company - they'll set you off on your future. Seemed a good plan, so the line and a visual idea later and we had that ^.

It's going to be half A2 posters (which is nice) and flyers and online too. Nice.

Staring into space......

....i've been doing a lot of that recently. It's good because I've actually had some time to sit and think about a brief* - you need time when you think - yes amends need checking and yes you need to sort the costs for that shoot and yes you need to do the daily / hourly check of all the places you write and view - but you need time to think. And it's nice, because you come up with lovely ideas. Thinking is good. Long live thinking.

*in the loosest sense of the word! 'Can you do some cool stuff for ******?' - there's the brief, cool stuff. Hang on i'll open the drawer of cool stuff and stick their logo on it.